by PSM Marketing | Feb 19, 2018
Professionals in St. Paul and Minneapolis: How to Get on a Board Publicly traded and privately-owned businesses as well as charities, social service organizations, and arts groups are always looking for smart, savvy people to serve on their boards. For professionals...
by PSM Marketing | Feb 2, 2018 | Law Firm Marketing, Marketing Action Plan
A crucial but little-noticed article popped up briefly on my LinkedIn newsfeed recently. Were it not for the wind chill in Toronto that ranged from -20’C on a “mild” day to -30’ on others, I might have been out doing something more diverting and would have missed it...
by PSM Marketing | Ene 18, 2018
PSM Offers Services A-Z Most people know that PSM does Outsourced Marketing, and Marketing Coaching. But within each of the two services, people wonder – What do you actually DO when performing these services? In response, we have created this page – PSM Services A-Z....
by PSM Marketing | Dic 28, 2017 | Law Firm Marketing
A retired management consultant has been tracking emerging trends in the legal profession for more than 25 years. The fact that he wound down his practice has not dimmed his enthusiasm for checking in with law firms and networks, non-traditional providers of legal...
by PSM Marketing | Dic 10, 2017 | Law Firm Marketing, Pillar IV: Measuring ROI, SEO
Before I began working with law firms, I was an assistant editor of a Very Serious Business Newsmagazine where there was constant debate about the best length for a story. Other than the breaking news section, where articles were relatively short so all the week’s...