By Terrie S. Wheeler, MBC and Jim Bliwas When the COVID-19 pandemic hit and lockdowns were ordered nearly everywhere, website content, blogs and social media posts needed to make a fast, hard turn so the content remained relevant as the ground shifted around us. Not...
6 Tips to Help You Stay in Touch with Contacts During Quarantine
During these challenging times many of us are literally wringing our hands wondering how we can maintain our professional relationships while being under a quarantine. And if you’re a person that provides a service, then you are used to being able to meet with your...
Don’t Let Your Content + Blogs Succumb to COVID-19
With so many business and personal challenges brought on by the COVID-19 pandemic, it’s easy to forget three things: First, your clients are looking for help and advice as they confront the same challenges you and your firm are coping with today. Second, search engine...
More to Life than Business: Finding Peace Amid a Pandemic
The Importance of Mindfulness During COVID-19 This period of social distancing has been a difficult adjustment for our society. With apocalyptic headlines gracing our e-news feeds, it’s tough to avoid a sense of impending doom. However, this is also a prescient time...
Marketing During COVID-19: Practical Ideas to Grow Your Practice
In a call I had yesterday with a client, I heard an amazing statement. First let me paint the picture. We are talking via videoconference (of course). His two adorable little daughters are “participating” in the call by waving and...
Working Remotely: Why you Still Need to Dress the Part
Somewhere in the ’90s, casual Friday happened. At the time, many businesses were concerned about client perceptions and would post notes at their reception desks to brace visitors for the shock of seeing their employees in Dockers and button-downs. Casual Friday soon...
How to Maintain Your Sanity When Working from Home
Free Webinar: How to Maintain Your Sanity While Working from Home Apr 9, 2020 11:30 AM CDT Presenter: Michelle Wheeler Register Now → PSM Marketing has been a “virtual” marketing company since its inception in 1997. At the time,...
Staying Positive and Productive During the COVID-19 Pandemic
Because of the global COVID-19 pandemic, workplaces are scrambling to deliver services remotely while maintaining the continuity of their work. We thought it would be helpful to provide a summary of the technology tools PSM has used to remotely deliver its services as...
Coronavirus (COVID-19) Pandemic Impact on E-Commerce and Online Business
Coronavirus, or COVID-19, has impacted small businesses disproportionately. While industries like travel, hospitality, and others will benefit from government support, many small e-commerce and online businesses are struggling in the...
COVID-19: Now is the Time to Keep Your Search Engine Rankings High
Three weeks ago, no one in the United States was expecting to hear about the closure of all public places, travel bans, and other precautions. Social distancing is now a term every person can define. As businesses grapple with how to...
Our Gift to You: The 2020 Marketing Planner
Find Marketing Motivation for 2020 Do you have your 2020 Marketing Plan in place yet? If not, fear not. In fact, it’s a great time of year to focus on your business growth goals! Our 2020 Marketing Plan is for You Are you a business owner or a contractor? Maybe you...
Virtual Marketing Model Leads to Work-Life Balance
PSM Marketing: Thought Leaders on Work-Life Balance in Minnesota Since the 90s Since its inception over 20 years ago, PSM Marketing has been a virtual marketing firm. Early on, PSM allowed for flexible work hours, remote working, video conferencing, and overall...