Affordable Outsourced Marketing for Non-Profits
At PSM Marketing, we love working with non-profits! For over 25 years, we’ve been providing strategic outsourced marketing to non-profit clients in Minnesota and across the nation. Whether your organization has been around forever, or you’re just getting started, PSM is here for you. We understand the ebb and flow of funding, the importance of connecting with potential donors, and the need to drive your mission forward.
Outsourcing your non-profit’s marketing can provide a cost-effective way to increase your organization’s visibility, engagement, and ultimately, donations. PSM Marketing understands the unique challenges that non-profits face when it comes to marketing and fundraising, and we offer customized solutions to help you meet your goals. Our experienced team of marketing professionals can help you with everything from brand development and messaging to website design, social media management, and email campaigns. We work closely with you to understand your organization’s needs and develop a tailored strategy to meet your goals. Whether you need ongoing support or a one-time project, we’re here to help your non-profit thrive. Contact us today to learn more about our non-profit marketing services. We’ve worked with non-profits in the following areas:
- Environmental organizations
- Health + medical charities
- Educational institutions + charities
- Political organizations
- Arts + cultural organizations
- Social services + community development charities
- Animal welfare organizations
- Social justice groups
- Advocacy + human rights organizations
- International aid + development charities
- Sports + recreation organizations
Does Your Non-Profit Need Outsourced Marketing?
Most non-profits focus on being as “lean and mean” as they can possibly be. Many times, it is just not realistic for the non-profit to hire a complete marketing department. Everyone agrees marketing is important, but many times marketing ends up as an afterthought with tasks accomplished by volunteers or lower level employees. At PSM Marketing we focus on delivering outsourced marketing services to non-profit organizations. This means that by outsourcing your marketing function to PSM Marketing, you will receive a fully functioning marketing department with expertise in the areas of:
You need to prioritize strategic marketing planning if you want to achieve your non-profit organization’s goals and objectives. A well-crafted marketing plan will help you effectively communicate your mission, attract donors and volunteers, and build strong relationships with your audience.
Search Engine Optimization
We know how tough it can be to get your message out and drive people to get involved and take action. From education and advocacy to social justice and public health, we understand non-profits. SEO drives website traffic, which generates donations, volunteers, and engagement.
For 30+ years, PSM has provided marketing coaching to non-profits across America. Our 1-on-1 coaching comes directly from PSM’s founder, Terrie S. Wheeler, MBC. Work with Terrie to develop tools and strategies to help your organization grow. Terrie will help you assess, plan, implement, and measure!
Non-profits can increase their reach and engagement by leveraging digital communication channels. At PSM Marketing, we specialize in developing custom digital strategies for non-profits that help them connect with their audience and achieve their goals. Start your digital planning today.
A Better Way to Market Your 501(c)(3)
Let’s face it – marketing can be tough. Between fundraising, spreading awareness, and building a strong brand, it can feel like a full-time job. That’s where we come in.
At PSM Marketing, we specialize in outsourced marketing for non-profits. Our team of marketing experts is here to help you tell your story, build your brand, and reach your goals. We’ll take care of everything from social media management to email campaigns, leaving you more time to focus on the important work you do.
Plus, think of all the time and money you’ll save by outsourcing your marketing needs. You won’t have to worry about hiring, training, or retaining staff, and you won’t need to invest in expensive marketing software and tools.
So why not take the stress out of marketing and let us handle it for you? We promise to keep things fun, engaging, and above all, effective. Contact us today to learn more about our non-profit marketing services, and let’s work together to save the world – one campaign at a time!
Ready to talk?
Outsourced Marketing Services for Non-Profits
A strategic marketing plan is then developed for your organization. At PSM Marketing, we assign a project manager to serve as your day-to-day contact, along with one of PSM’s partners. These two people will oversee all outsourced marketing activities for your nonprofit. PSM will then work to “staff” all of the areas above with PSM professionals who have worked with nonprofits and know the issues faced by organizations who are generally powered by volunteer boards, and other volunteers in the community. Managing and valuing the contributions of volunteers is completely different than managing employees, and PSM has worked with many nonprofits and has developed best practices to attract and retain top notch volunteers and keep them engaged.
What Our Clients Say
FAQs About Outsourced Marketing for Non-Profits
What is outsourced marketing for non-profits?
Outsourced marketing for non-profits is when a non-profit organization hires a third-party marketing agency to handle their marketing and fundraising needs.
Why should non-profits consider outsourcing their marketing?
Non-profits can benefit from outsourcing their marketing because it can be a cost-effective way to access a team of experienced marketing professionals who understand the unique challenges of non-profit marketing.
What services do outsourced marketing agencies offer for non-profits?
Outsourced marketing agencies like PSM can offer a variety of services for non-profits, including brand development, website design, social media management, email campaigns, fundraising strategy, and more.
How much does outsourced marketing for non-profits cost?
The cost of outsourced marketing for non-profits varies depending on the agency and the specific services needed. It's important to choose an agency that offers a transparent pricing model and custom solutions tailored to your organization's needs and budget.
How does an outsourced marketing agency work with a non-profit organization?
An outsourced marketing agency will work closely with a non-profit organization to understand their goals, challenges, and target audience. They will develop a customized marketing strategy that helps the organization meet its goals and provide ongoing support to ensure its success.
Can PSM Marketing agencies help with fundraising?
Sometimes there's a fine line between development positions and marketing duties. PSM will handle everything related to your marketing strategy, branding, website, SEO, and online communications. Wo don't do direct outreach to donors.
How do outsourced marketing agencies ensure consistency with a non-profit's brand and messaging?
Outsourced marketing agencies will work closely with a non-profit organization to understand their brand and messaging guidelines. They will ensure consistency across all marketing channels and materials and provide regular updates and reporting to the organization.
How long does it take to see results from outsourced marketing for non-profits?
The timeline for seeing results from outsourced marketing for non-profits varies depending on the specific goals and strategies. However, a reputable agency will provide regular updates and reporting to track progress and adjust strategies as needed.
Can outsourced marketing agencies work with non-profits of any size?
Yes, outsourced marketing agencies can work with non-profits of any size. It's important to choose an agency that offers customized solutions tailored to the organization's needs and budget.
How can a non-profit choose the right outsourced marketing agency?
A non-profit can choose the right outsourced marketing agency by looking for an agency with experience working with non-profits, a transparent pricing model, a tailored approach, and a commitment to delivering results. References and testimonials from other non-profit clients can also be helpful in making a decision.
The Importance of Marketing for Non-Profits:
Spreading the Word and Making an Impact
Marketing is a crucial component of any non-profit organization’s success. It’s not enough to have a great mission and a dedicated team if no one knows about your cause. Marketing helps non-profits increase their visibility, engage with their audience, and ultimately, raise more funds to support their mission. Non-profits face unique challenges when it comes to marketing. They often operate on limited budgets and rely heavily on donations and grants to fund their work. This makes it essential to have a targeted and effective marketing strategy that resonates with donors and supporters.
One of the most critical aspects of non-profit marketing is creating a strong brand identity. Non-profits must communicate their mission, values, and impact effectively to their target audience. This includes developing a compelling message and visual identity that sets them apart from other organizations. Marketing also plays a crucial role in fundraising for non-profits. It’s essential to engage donors and supporters regularly, provide them with compelling reasons to donate, and show them the impact of their contributions. This can include leveraging email campaigns, social media, and other digital channels to keep donors informed and engaged.
Investing in marketing for non-profits can be a cost-effective way to reach a wider audience and increase fundraising. By working with an experienced marketing agency like PSM Marketing, non-profits can develop a tailored strategy that helps them achieve their goals and make a significant impact on their community. Marketing is vital to the success of non-profit organizations. It helps them increase visibility, engage with donors and supporters, and raise more funds to support their mission. With a tailored marketing strategy, non-profits can make a significant impact on their community and beyond.
Ready to take your non-profit organization’s marketing to the next level? Contact PSM Marketing today to learn more about our customized marketing solutions for non-profits. Our team of experienced marketing professionals is here to help you achieve your goals and make a lasting impact on your community. Let us help you tell your story, engage with your audience, and raise more funds to support your mission. Contact us today to schedule a consultation and start making a difference!
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