by Terrie S. Wheeler, MBC | Sep 6, 2016 | Marketing Action Plan, Pillar II: Develop New Business, Terrie S. Wheeler, The Four Pillars of Marketing™
It can be really difficult to invest in marketing today for what feels like an unknown payoff in the future. Many professionals think that by being “out there’ in the marketplace with a stellar reputation, clients will seek them out in droves. Consider for...
by PSM Marketing | Aug 1, 2016 | Branding, Digital, Law Firm Marketing, Meg E. Haley, Outsourced Marketing, Pillar IV: Measuring ROI
By Meg E. Haley, Copywriter Whether starting a business or seeking to redefine what it stands for, creating brand documents is a project not to be overlooked. Unfortunately, many people in decision-making positions are under the impression that “branding” simply means...
by Terrie S. Wheeler, MBC | Jun 29, 2016 | Digital, Law Firm Marketing, Marketing Coaching, Outsourced Marketing, Pillar I: Retain and Grow Relationships, Pillar IV: Measuring ROI, Terrie S. Wheeler, The Four Pillars of Marketing™
Many of you have heard of the book, “Don’t Sweat the Small Stuff,” by Richard Carlson. When it comes to ethically marketing your law practice, it’s the small stuff that matters. From returning calls and emails in a timely fashion to zealously advocating for your...
by PSM Marketing | Jun 23, 2016
Join Our Team Contact Us Join Our Team Do you have the chops to join the PSM team? We’re always looking for skilled and talented resources like you to help us deliver the highest quality services to clients. Here is a summary of positions we are often hiring for. To...
by PSM Marketing | Apr 28, 2016 | Law Firm Marketing, Marketing Coaching, Outsourced Marketing, Pillar I: Retain and Grow Relationships, The Four Pillars of Marketing™
By Heather Felt, Project Manager & Copywriter When the subject of first impressions comes up, we tend to think of face-to-face encounters and the importance of a good handshake, direct eye contact and making sure there is no spinach stuck between our teeth....